Motorway at night

News

Food & Drink commercial training

Writing press releases and creating content

Date: 17th October 2023
Time: 10am to 1pm
Venue: Castle Green Hotel, Kendal, LA9 6RG
Cost £95 +VAT Chamber members / £145 +VAT non members

Have you ever wondered why your competitors have articles in the press and are interviewed on the TV and radio about their successes? You could learn how to get your business featured and promote your business for free with our half-day media release writing workshop.

This three hour session will enable you to make the media work for your organisation to promote your business and services for free.

The workshop covers:

  • How the media can help promote your business and attract new clients
  • Identifying what is a news story in your business
  • How to write a good press release
  • How to take a good media photo to increase the size of your coverage in the media
  • How to get your media release published/broadcast

The workshop includes:

  • 3 hours workshop time
  • full notes from the session
  • 30 minutes follow up support online or via telephone for up to 3 months after the workshop.

Who will benefit?
If you manage a business without a press/media officer and are looking to raise your profile and promote your services for free, this is the workshop for you.

Media releases are also a great way remind exiting customers of what you provide and stand for as well as attracting new customers.

Businesses looking to promote develop their reputation can use media releases to highlight their core values, ethical approach and charitable/community support.

Presenter – Karen Morley-Chesworth – Chesworth Communications

To book click here

 

Crisis communication – how to protect your business

Date: 17th October 2023
Time: 2pm to 5pm
Venue: Castle Green Hotel, Kendal, LA9 6RG
Cost: £95 +VAT Chamber members, £145 +VAT non members

Communications is more than press releases, advertising copy and social media, it is the backbone of ensuring your key messages reach the right people, in the right way and at precisely the right time to maximise the benefits for your business.
If you get your communications right, even in difficult times you can not only maintain your business reputation, you can grow it.

This workshop covers:

  • The basic principles of communication
  • Principles of crisis management
  • Understand what strategic communications is and how it benefits every aspect of your business
  • How effective communications help you manage multiple goals and relationships.

The workshop includes:

  • 3 hours workshop time
  • full notes from the session
  • 30 minutes follow up support online or via telephone for up to 3 months after the workshop.

Presenter – Karen Morley-Chesworth – Chesworth Communications

To book click here

 

Emergency first aid – blended delivery

Date: 24th October 2023
Time: 9am to 1pm
Venue: The Melbreak Country House Hotel , Winscales Road,
Workington, CA14 1XS
Cost: £125 +VAT Chamber members, £150 +VAT non members

This course meets the requirements of the Health and Safety (First Aid) Regulations 1981 and is delivered and assessed by Skills Shop in accordance with current Resuscitation Council UK guidelines.

To keep you safe, Cumbria Chamber of Commerce has again teamed up with Skills Shop so you can gain or renew your Emergency First Aid at Work qualification.

In order to reduce the amount of face-to-face interaction we’re introducing a blended course.

This will entail all delegates completing a 2 hour online module (this can be done in bitesize chunks and at a time to suit you) prior to attending the 4 hour practical session.

Presenter – Phil Newton – Skills Shop Ltd

To book click here

 

You can access more training on our website here.