Business Support

Growth Hub Training & Events

We run a number of free workshops on a range of topics, at different venues around the county and throughout the year.

Here are the details of the latest events for your diary:

Delegation to Improve People & Business Performance

Date: Wednesday, 20th October 2021
Time: 9.30am- 12.30pm
Venue: Delivered online through Zoom

Workshop details:

This half-day workshop will give you the confidence to let go of tasks without losing control and give you the skills to use delegation as a motivational tool to increase performance.

Being able to let go and delegate tasks to others can be one of the hardest managerial responsibilities. The temptation is just to do it yourself – after all, aren’t you likely to do a much better and quicker job? Surely, it’s going to take more time than it is worth to explain to someone else how to tackle the task? Can people really be trusted to do things as well as you can?

This all too common view leads to owner managers slowly drowning in work. Projects don’t get started, tasks don’t get done and teams can become demotivated.

Using the knowledge, tools and techniques you acquire through this workshop you will:

  • Understand what delegation means and why it’s so challenging
  • Discover more about your delegation style
  • Develop a planned practical approach to delegation
  • Explore ways to break down the barriers to delegation
  • Understand delegation performance monitoring
  • Develop your personal delegation action plan

Who should attend?
This introductory course is suitable for business owners and managers who need to boost their delegation skills to improve the performance of their business, teams and self.


Social value Advisory Sessions

Date: Thursday, 21st October, 4th, 11th and 18th November 2021
Time: 9.30am-12.30pm
Venue: Delivered online through Zoom

Workshop details:

As of 1st January 2021 all central government departments were required to embed Social Value weighting within tender criteria, for any purchases over OJEU. This means that if you want to do work with the public sector, you’ll be asked what social value you’re going to deliver as part of your contract.  And then you’ll be measured on this delivery.

There’s nothing fluffy about Social Value.  It might be about doing ‘good stuff’, but there’s a clear methodology to applying it within contract delivery, and at a minimum weighting of 10% (and in some cases 20-30%) it’s becoming something that can make or break you winning a contract.

Cumbria Business Growth Hub in partnership with Britain’s Energy Coast Business Cluster are running a series of four advice sessions covering:

  1. What is Social Value? We’ll look at legislation, methodology, terminology, what Social Value is and what it isn’t.
  2. What’s the Social Value Model? We’ll look at the methodology from government in detail and understand what it means for business.
  3. What are Indicators? We’ll look at the practical ‘doing’ and share ideas that you can apply in your business.
  4. How to design an In-tender Social Value Response. No you can’t just skip to this session, you need to understand the rest of it. Yes. Really.

By the end of the course you’ll understand how public procurers are thinking. You’ll understand what they are asking for and why. You’ll be able to design a Social Value Delivery Plan for any of your contracts, and write your own policy for that matter. You’ll understand how indicators work if anyone ever throws the TOMs at you.  You’ll feel competent and confident in responding to anything asked of you by commissioners, and most importantly you can impress your colleagues by referring to procurement policies by their reference number.

You will need to attend all four sessions, with places limited to one per business. There are 16 places available (8 per programme) to any B2B business either already contracting with the public sector, or seeking to do business with the public sector in the near future.


Eden District Council supply chain and economic development update

Date: Thursday, 21st October, 2021
Time: 10-11am
Venue: Delivered online through Zoom

Workshop details:

An opportunity to hear about and discuss how Eden District Council supports local business. In particular, there will be a focus on how the Council buys goods and services along with an update on the emerging economic development plans for the district.

Speakers: Greg Macdonald, Interim Economic Development Manager and Gwyneth Timson, Procurement Officer.


Get LinkedIn or Get Left Out

Date: Wednesday, 3rd November 2021
Time: 10am- 1.00pm
Venue: Delivered online through Zoom

Workshop details:

LinkedIn is just about having your CV online, right?” You couldn’t be more wrong. LinkedIn has become THE social network for professionals and with over an estimated 14 million UK users, the place to connect with other businesses and professionals. Why does it work? It’s based on exactly the same principles that we utilise in the real world, making referrals, sharing knowledge and networking. This workshop is full of advice and tips on how to get the most from your LinkedIn account, how to establish yourself as an expert and how to use the online world to compliment your offline networks.

By the end of this course you will know:

  • The top tips to make your profile stand out
  • How to make new online connections to boost your business
  • The many features of LinkedIn and how to utilise them to your advantage
  • How you can make LinkedIn part of your daily marketing routine

Search Engine Optimisation and Paid Advertising – BACK BY POPULAR DEMAND!!!

Date: Thursday, 11th November 2021
Time: 1.00pm – 4.30pm
Venue: Delivered online through Zoom

Learning Objectives:

  • Learn How To Gain Visibility For Your Organisation
  • SEO – Learn How Important This Channel Is For Your Website

Course Programme
SEO

  • Search Engine Optimisation (SEO)
  • Introduction to SEO
  • On-page SEO
  • Off-page SEO
  • Image optimisation
  • Google Search Console
  • Local SEO
  • National SEO

Paid Advertising (PPC)

  • An overview of the Paid Advertising options (on Google, Facebook, Instagram & LinkedIn)
  • Google AdWords setup and management
  • Display advertising & remarketing

Question & Answer


Boosting Your Productivity with Processes and Apps

Date: Tuesday, 16th November 2021
Time: 10am- 1.00pm
Venue: Delivered online through Zoom

Workshop details:

Did you know that the average person spends 13 hours a week looking at and responding to emails? Moreover, if you’re distracted from the task, it takes around 16 minutes to refocus on what you were doing. The Pareto principle argues that 80% of your results come from 20% of your actions. By optimising the way you work, and introducing productivity workflows, it’s possible to achieve more in less time, and avoid those costly distractions. In this super-productive workshop we will look at some of the most popular productivity hacks and explore the top apps that can make you a productivity ninja, while improving your work/life balance.

By the end of this workshop you will know:

  • How to better focus your working time and limit the attention sapping distractions
  • Where to find the best apps to support your new, more productive ways of working
  • How to create a routine that maximises your working hours
  • Examples of popular productivity techniques you can implement straight away

Social Media Content To Promote Your Business

Date: Thursday, 2nd December 2021
Time: 10am- 4.00pm
Venue: Delivered online through Zoom

Workshop details:

37.4 million Adults in the UK use Facebook on a regular basis; around 7 out of 10 Twitter users say they are more likely to buy from a brand they follow on Twitter. When used correctly, social media can be an effective tool in driving traffic to your website and growing your business, both online and offline. However, if the content on your social media pages doesn’t engage the user, there’s no reason for them to return and you may lose that prospect at the first hurdle. This workshop is a hands-on, practical workshop in which you will learn to design engaging, attention grabbing content that will get you the attention your business deserves. From content development strategies to free content creation tools, you’ll leave this workshop with everything you need to take Social Media by storm.

By the end of this workshop you will know…

  • How to optimise your social media pages
  • How to connect with existing customers
  • How to create content that attracts attention
  • The online tools that will save you time and money
  • Why a content publishing strategy is key to the success of your content
Booking

Eligibility criteria do apply and we can only offer one place per business. To find out more or to book onto any of the above courses please email paulm@cumbriachamber.co.uk or info@cumbriagrowthhub.co.uk