Below is the full list of fully funded training running until the end of our ERDF funded support programme on 30th June 2023.
Creating a business podcast
Date: 9th May 2023
Time: 10am to 1pm
Venue: Online
Creating and publishing podcasts is a simple but effective way of engaging with your audiences. But for many, the fear of what to say, how to record and where to put these podcasts stops them in their tracks.
By showing you free or low cost platforms to use, and how to use equipment you may already own, this hands-on workshop, by DigiEnable will help demystify the process, and get you producing your own podcasts in no time.
By the end of this workshop you will know:
- How to plan and prepare an engaging podcast
- How to record your interviews and clips with audio recorders
- Hands on basic audio editing
- Online promotion techniques and platforms to share your podcasts
Utilising Social Listening and Dark Social for Businesses
Date: 10th May 2023
Time: 1pm to 4pm
Venue: Online
With 89% of social media messages to brands being ignored, and 30% of posts not directly mentioning brands, businesses need to make sure social listening is an important part of their marketing strategy.
This workshop includes the latest tips and tools for capturing and interpreting sentiment, trends and opportunities, to help you and your clients keep visible and healthy brands.
By the end of this workshop you will know:
- What social listening and dark social is, and how it can be useful for your business
- Which tools will allow you to monitor your online reputation
- How to determine sentiment in the online world
- Tips to ensure your reputation is a positive one
Website conversion optimisation
Date: 17th May 2023
Time: 10am to 12noon
Venue: Online
MUV will be presenting a session focused on helping businesses improve the conversion rate of their website and maximising their marketing spend. The 2 hour online and interactive session will focus on how website owners can understand the performance of their website, establish profitable marketing budgets, and continuously work on improvements.
Some of the key topics covered will include;
- Landing page experience
- Presenting your brand
- Maximising on reviews
- Landing page experience
- Measuring performance (Google Analytics)
- Driving improvements and growth
Effective Performance Management webinar with Michael Bauer of Cumbria Employment Solicitors
Date: 25th May 2023
Time: 10am to 11am
Venue: online
Managing poor performance is key to an effective organisation. It sets the tone, pushes productivity and generally keeps standards at the level needed for successful and competitive organisations. However, it is often handled badly, with limited conviction or not at all.
Effective performance management is much easier than you would think and employment law is on your side.
This practical and “can-do” session will give you a grounding in the key issues by covering:
- How employment law gives managers the upper hand when tackling under-performance
- Guidance on carrying out a formal performance review process
In essence, the session will show you how to tackle under-performing staff and generally get the best out of your staff with the minimum of risk, hassle and cost.
Working from Home and Hybrid Working – Key Employment Law Issues/Solutions
Date: 21st June 2023
Time: 10am to 11am
Venue: online
Post-pandemic, working from home and hybrid working are increasingly common. Such working arrangements have their advantages (both for employer and employee) but also their risks and particular compliance issues.
Ensuring that the key issues arising from such arrangements are properly covered – both practically and from a contractual/policy perspective is key to success but also, if problems arise, to effective management for the employer.
This practical and “can-do” session will give you a grounding in the key issues by covering:
- The key employment law compliance issues when staff work from home fully or on a hybrid basis
- Practical arrangements that will give you the best chance of such arrangements succeeding and the upper hand if there are problems
To book onto any of the above please email info@cumbriagrowthhub.co.uk