Boosting Your Productivity with Processes and Apps
6th December 2022 – 10am to 1pm – Online
Did you know that the average person spends 13 hours a week looking at and responding to emails? Moreover, if you’re distracted from the task, it takes around 16 minutes to refocus on what you were doing. The Pareto principle argues that 80% of your results come from 20% of your actions. By optimising the way you work, and introducing productivity workflows, it’s possible to achieve more in less time, and avoid those costly distractions.
In this super-productive workshop we will look at some of the most popular productivity hacks and explore the top apps that can make you a productivity ninja, while improving your work/life balance.
By the end of this workshop you will know:
- How to better focus your working time and limit the attention sapping distractions
- Where to find the best apps to support your new, more productive ways of working
- How to create a routine that maximises your working hours
- Examples of popular productivity techniques you can implement straight away
Embedding data protection in your plans for growth
12th December 2022 – 1pm to 4.30pm – Online
A workshop on ensuring that data protection documentation and practices will still be fit for purpose as businesses develop and grow. Each attendee will be guided through their existing policies, procedures and documents to ensure that they will still be compliant with data protection legislation as their business changes. The day will include an interactive project planning exercise that will enable participants to take control of what needs to happen as their business grows rather than coming to data protection as an afterthought.
Content outline:
- Why data protection in your business may need to change as it grows
- Whether your role as a data controller or data processor is going to change
- Necessary changes to documentation and practices
- Making data protection part of all project planning
Influencer Marketing
10th January 2023 – 9.30am to 12.30pm – Online
Influencer marketing has matured and evolved and is no longer a marketing strategy just for brands selling products to consumers. Charities, public sector organisations, and B2B businesses are finding ways to utilise influencers to gain awareness, trust, and credibility for their products and services online. That said, people today don’t want to be sold to badly and this applies across all industries. Customers are more switched on and want to feel in control of their purchasing decisions, so it’s incredibly important to assess how influencer marketing can fit into your wider marketing strategy, in line with your business goals and reputation.
If you are new to influencer marketing, naturally you may be asking yourself where you would start and how to know whether influencer marketing could provide a return on investment for your business. Fortunately, influencer marketing has been developing for over a decade now and lots of businesses and organisations have gone before and tested the waters. We’ve seen huge successes as well as glaring failures which we can learn from to refine the approach to influencer marketing and use it strategically and effectively.
In this session you will learn about the influencer marketing landscape and understand the different models of influencer marketing. You will then learn the key steps for planning an influencer campaign and how to navigate the process. Plus, we will share some top tips and things to look out for along the way.
- The influencer marketing landscape and how it differs from industry to industry
- What you need in place before starting to work with influencers – knowing your audience, clear brand guidelines, and clear objectives
- How to research and find the right influencers for your business (paid and free tools)
- How to develop working relationships with influencers
Building a Brand on Social Media
18th January 2023 – 1.30pm to 4.30pm – Online
There is no doubt that Social Media should be a tool within every business marketing toolkit, but many businesses still struggle to get past the concept of ‘push’ marketing and using it as a broadcasting tool. Social Media is most effective when it’s an interactive space used to build relationships and turn potential customers into advocates and fans. This workshop is full of tips and examples of how to truly engage on social media, looking at simple methods to increase the effectiveness of your content, and examining the usefulness of paid for services available on various Social Media platforms.
By the end of this workshop you will know:
- How businesses of varying sizes are using social media
- Online connections and how to gain them
- Tips and tricks on business tools available for social media
- Comparisons of various platforms for effectiveness
- How to consider social media to boost your business aims
Leadership Resilience – Leaders learning to thrive
24th January 2023 – 9.30am to 12.30pm – Online
A workshop to raise awareness of, and to look at the impact of, mental health, wellbeing and resilience in the workplace, and how to lead confidently with these topics.
Concepts and tools will be introduced, and strategies explored to enable leaders to develop their knowledge and ability to support themselves and others within their organisations.
Topics covered within this session would include:
- Creating a climate to thrive
- Clear communication
- Mental health
- Stress
- Resilience
- Tools and techniques to support employees
As a result of this workshop participants will be able to:
- Demystify issues around mental health/illness, stress, and resilience
- Shift perceptions and address the stigma often associated with unwellness
- Broaden understanding about stress anxiety and depression and their relation to poor mental health
- Explore how participants can manage their own stress
- Gain simple tips and techniques to help keep themselves and others who may be experiencing poor mental health
- Managing others in times of poor mental health well-being
To book a place on any of the above training please email info@cumbriagrowthhub.co.uk