Cumbria Chamber is hosting an AI event – AI at Work: From Hype to Revenue with input from three knowledgeable speakers who will share different perspectives around AI.

First up we have Claire McLean of Realise HR speaking on AI in Action: Building Workforce Confidence, Capability and Culture.

Artificial Intelligence is no longer a future concept. Organisations of all sizes are already using it to increase productivity, improve decision-making and create capacity within their teams. But how do you move from experimentation to successful adoption across a workforce?

In this practical and thought-provoking session, Claire will share a real-world case study of how AI was successfully implemented across a large organisation, delivering measurable efficiencies while bringing people on the journey. Exploring both the opportunities and challenges, Claire will unpack the key lessons learned, the approach taken to build engagement and confidence, and the tangible impact AI has had on ways of working.

This session is ideal for business leaders, HR professionals and managers looking to harness AI as a tool for innovation, efficiency and growth.

Next up we have Lauren Graham, Audit and Assurance Partner with Armstrong Watson speaking on Driving True ROI: Bridging the AI Skills Gap and Winning Team Buy-In.

Providing your workforce with access to tools is no longer the competitive edge—building an AI-literate culture is. Many businesses miss out on significant ROI because they overlook the critical step of upskilling: teaching teams how to effectively prompt, coach, and co-work alongside AI to drive real productivity.

Furthermore, without a strategy to address hidden employee anxieties, pushback and surface-level adoption are inevitable.

Finally we have Chris Silver owner of HumTech speaking on AI for Revenue Optimisation.

Chris will cover:

• The shortfalls of 'out the box' LLMs for website optimisation and ad copywriting
• How AI has overcome the time-expensive manual split testing process for your website and ads
• The importance of instant-response conversational AI for service businesses (covering text response and voice AI)
• An introduction to 'Optimus' by Hum Tech with an exclusive offer for attendees

Date: Thursday 15th October
Venue: Armstrong Watson, James Watson House, Montgomery Way, Rosehill Industrial Estate, Carlisle, CA1 2UU
Time: 9.30am to 1pm (including lunch and networking)
Price: £45 +VAT Chamber members / £65 +VAT non-Chamber members
NB: You will need to use the pay and display car park opposite the AW offices

Book here