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BSUS Workshop:Mailchimp from Scratch

Email marketingMailchimp from Scratch

19th March 10am to 4pm

The Beacon, West Strand, Whitehaven, CA28 7LY

How to get started with email marketing in your business for free!

This workshop will cover:

  • What is email marketing?
  • Are you already sitting on a goldmine?
  • Why should all businesses be email marketing?
  • Setting up your (free) Mailchimp account
  • Mailchimp account settings
  • Campaigns (what are they, set-up and organisation)
  • Templates (using Mailchimp’s, creating your own, should you use one?)
  • Lists (using lists for basic CRM, organisation and set-up)
  • Reports (what they tell you, how to use them, how to make changes based on them)
  • A/B split testing (what is it and why is it so important?)
  • Creating opt-in forms for your website or blog
  • The rules surrounding email marketing

To book email lesleyr@cumbriachamber.co.uk or call 0844 257 84 50.

Please note: BSUS eligibility criteria apply

Book this event now