We run a number of free workshops on a range of topics, at different venues around the county and throughout the year.
To book email lesleyr@cumbriachamber.co.uk or call 0844 257 84 50.
Mailchimp from Scratch
Date: 19th March
Time: 10am to 4pm
Venue: The Beacon, West Strand, Whitehaven, CA28 7LY
Workshop details:
How to get started with email marketing in your business for free!
This workshop will cover:
- What is email marketing?
- Are you already sitting on a goldmine?
- Why should all businesses be email marketing?
- Setting up your (free) Mailchimp account
- Mailchimp account settings
- Campaigns (what are they, set-up and organisation)
- Templates (using Mailchimp’s, creating your own, should you use one?)
- Lists (using lists for basic CRM, organisation and set-up)
- Reports (what they tell you, how to use them, how to make changes based on them)
- A/B split testing (what is it and why is it so important?)
- Creating opt-in forms for your website or blog
- The rules surrounding email marketing
To book email lesleyr@cumbriachamber.co.uk or call 0844 257 84 50.
Every customer is a VIP: How to consistently deliver a 5-star customer experience
Date: 23rd March
Time: 10am to 4pm
Venue: Castle Green Hotel, Kendal, LA9 6RG
Workshop details:
Customer loyalty doesn’t happen overnight so it’s important to maintain strong, lasting relationships with customers to make sure they come back time and again.
This course covers:
- Why satisfied is no longer good enough
- Your memorable moments
- How do others create memorable moments?
- Difference between 3*, 4* and 5* service
- Moments of truth and why they matter
- Dissatisfied, satisfied and highly satisfied
- Focus on the customer: Outside In v Inside Out
- How to delight your customer so they come back for more
To book email lesleyr@cumbriachamber.co.uk or call 0844 257 84 50
