Strong sales performance depends on a complementary and evenly balanced relationship between sales and marketing, working together to identify and understand customer needs.
Both functions need to understand your unique selling points and it's important to cultivate a marketing and sales culture throughout the whole of your business, whatever its size.
All members of the team, including those that aren't actively involved in the sales process, should be sales savvy, ensuring you make the most of all potential opportunities.
Register today or contact us to access specialist advice, events, training and more – all designed to help you win more business.
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Cumbria Business Growth Hub, Broadacre House, 16-20 Lowther Street, Carlisle, Cumbria, CA3 8DA. T. 0844 257 84 50 E firstname.lastname@example.org
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